A social media audit is a structured review of your online presence across platforms. It evaluates metrics like engagement, follower growth, content performance, and competitor strategy. This helps pinpoint which channels and posts are working well—and which aren’t. At Digital Marketing Lancashire, our free social media audit provides you with a clear, insightful snapshot of your current strategy, along with actionable recommendations to drive better engagement and ROI. Whether you’re unsure which platforms deserve your energy, noticing low engagement, or just want to refine your content, our social media audit shines a light on what’s holding you back—and how to fix it.

Our comprehensive social media audit goes deeper than surface metrics. We start by analysing profile consistency—branding, bios, imagery—for each platform. Then we evaluate your content mix, top-performing posts, hashtag strategy, and engagement patterns. We also review community management, response times, and conversion tracking, plus competitor benchmarking to spot growth opportunities. At Digital Marketing Lancashire, your audit report includes customised recommendations to boost your social visibility and ROI. Whether you're just starting out or managing multiple channels, our audit gives you clarity and confidence to take effective action.

Once you request your free social media audit, we'll begin reviewing your profiles right away. Most clients receive their detailed report within 1–2 business days, giving you timely insights into content performance, audience engagement, and areas for improvement. The audit includes both strengths and opportunities, with clear direction on next steps—whether that’s DIY optimisations or partnering with our team. A fast, clear audit report means you can start improving immediately—so your social media begins supporting lead generation and brand growth without delay.

Yes—our social media audit is completely free, with zero obligation attached. We offer this because we want you to experience the value of our expertise firsthand. You'll receive expert insights into your social performance at no cost. If you love the recommendations and want help implementing them, we’re here to support you—but there’s absolutely no pressure. The free audit is a genuine offer to help you improve your social media strategy and grow your impact online.

Absolutely—once you receive your audit report, you have two options. You can implement the recommendations in-house or leverage our expertise to take your social media strategy to the next level. Our team can help you with content planning, community management, paid campaign setup, or ongoing social media marketing. Many clients choose an integrated approach: combining insights from their audit with our services in SEO, PPC, or content to maximise reach and impact. The choice is yours—but either way, you’ll have the insights and support needed to make smart, effective improvements quickly.

We advise businesses to conduct a full social media audit annually to align strategy with evolving goals. However, if you're launching major campaigns, entering a new market, or noticing a dip in engagement, a mid-cycle audit is very helpful. The landscape shifts fast, and regular audits help ensure you stay relevant, engaging, and competitive. At Digital Marketing Lancashire, we can help you set up quarterly mini-audits and annual comprehensive ones—so your content, strategy, and growth remain on course.

With over 20 years of marketing experience and credentials as a trusted partner to Google, Digital Marketing Lancashire brings expert, results-driven insight to every audit. We don’t just list problems—we deliver tailored, actionable strategies that connect social performance with real business outcomes. Our audits are backed by friendly support, tech know-how, and a track record of boosting engagement and conversions across industries. Whether you operate locally in Lancashire or nationally, our audit services give you clarity, confidence, and a roadmap to grow your social impact.